Privacy statement

Helkama Velox is committed to protecting the privacy of its customers. In this privacy statement, we inform our customers about the processing of their personal data. The customer must accept the terms of this Privacy statement in order to use Helkama Velox’s webshop.

The information we collect may be divided into information provided by the user, information observed from the use of online services and information derived from analytics.

We use the data:

• To provide an easy-to-use and secure service
• To provide a good customer experience
• To improve product recommendations and marketing
• To develop our customer service and webshop

Controller and contact information

The controller for the personal data processed is:

Helkama Velox Oy (Business ID: 2277209-5)
Santalantie 22
10960 Hanko

For more information about data protection and the processing of personal data, ask us using the contact form.

What data can be collected?

• Information provided by the user or identifying information
• Identification data, such as name
• Personal ID to identify the customer when concluding a credit agreement
• Contact information, such as address, e-mail address and telephone number
• Payment information, including credit agreements and other invoicing information
• With the consent of the customer, location data used to show the closest dealer
• Data observed and derived using analytics concerning the use of the service
  • Purchase history, such as products ordered and their price data
  • Delivery information, such as the chosen delivery method and delivery address
  • Product reviews
  • Webshop use and browsing data and terminal identifiers
  • Product recommendations and other data and identifiers used for targeted content

Providing identifying, contact and payment data is mandatory when purchasing from the helkamavelox.fi webshop.

The primary source of data is the user, in addition to which we may obtain additional information from our partners, such as credit rating service providers. In accordance with the provisions of the General Data Protection Regulation, we will report the personal data we receive from third parties at the first contact with the customer or at the latest within one month of receiving the personal data.

What is personal data used for?

Personal data is used for

• Maintaining the customer relationship
• Delivering, processing and archiving orders
• Developing the functioning and services of helkamavelox.fi
• Improving the customer experience
• Analytics and statistical purposes
• Providing more customised targeted content and marketing
• Preventing abuse
• Offering better customer service

The data is processed on the basis of the customer relationship between the customer and Helkama Velox, agreement, use of the site, specific consent of the customer or statutory obligations.

How is data stored and protected?

All personal data is protected against unauthorised access and against accidental or unlawful destruction, alteration, disclosure, transfer or other unlawful processing.

The register will not be disclosed to third parties. Access to the register requires the user rights of Helkama Velox’s internal network. The register is located on Helkama Velox’s password-protected server.

All access to personal data is controlled in accordance with good practices.

Who processes the personal data?

Customer data can only be accessed by Helkama Velox’s own employees and each of our employees sees customer data only insofar as it is necessary for the performance of their work tasks.

We use trusted contractual partners, in which case the data may be transferred to a third party. The requirements of the EU’s General Data Protection Regulation and other legislation have been taken into account in the agreements with all partners.

Helkama Velox Oy (Business ID: 2277209-5)
Santalantie 22
10960 Hanko

How long is the data retained?

We will only retain your personal data for the time necessary to fulfil the purposes described in this statement. In addition, some data may be retained for longer periods to the extent necessary to fulfil legal obligations such as accounting and consumer trade responsibilities and to demonstrate their proper implementation.

At the customer’s request, personal data concerning him or her may be erased from Helkama Velox’s systems. Erasure is irreversible and we cannot restore erased customer accounts.

For some of the data, the legislation imposes obligations concerning a longer retention period, inter alia, for the following purposes:

• The Accounting Act specifies longer retention periods for data, regardless of whether it contains personal data
• Fulfilment of consumer trade responsibilities
• System log data is collected and retained as required by the legislation so that we can provide our customers with a lawful and secure webshop
• Making sufficient back-up copies of shop databases and systems to secure the data, remedy errors and ensure data security and continuity

What rights do I have?

As a customer, you have the right to:

• Access personal data concerning you, including the right to obtain a copy of personal data concerning you
• Request the rectification or erasure of personal data concerning you
• Subject to certain conditions, request restriction of processing or object to the processing of personal data

In addition, if the processing is based on separate consent, you have the right to withdraw your consent at any time. Please note that this does not affect the lawfulness of the processing carried out before the withdrawal of consent.

You can make a request to exercise your rights by contacting our customer service. The request must be sufficiently identified so that our customer service can verify your identity. We will notify you if we are unable to comply with your request in some respects, such as erasing any data that we are legally required to retain (for example, credit data) or have the right to retain.

If you notice that the processing is deficient or unlawful, you have the right to lodge a complaint with the data protection authority.

How can I get the information about me stored in the system?

You can request the information stored in Helkama Velox’s systems by contacting us with the contact form.

Will personal data be disclosed to third parties?

We may disclose some necessary information to third parties to ensure delivery as well as for marketing purposes. Your data will also be transmitted to the party granting the credit in connection with a credit decision.

If necessary, we also disclose information to the authorities. We always inform the customer of requests for information if this is permitted by law.

We disclose information to the following third parties:

• Analytics and statistics partners
• Product recommendation and personalisation partners
• E-mail marketing partners, if the customer has subscribed to the newsletter
• Carrier, if the chosen delivery method is transportation to a pick-up point, the nearest post office or home delivery
• Payment broker when paying by card
• Creditor, if the customer chooses a credit company’s invoice or installments as the payment method

Helkama Velox  takes care of a high level of data security and protection when transferring and processing data in accordance with the EU’s General Data Protection Regulation. The standard contractual clauses approved by the European Commission, the Group’s binding data protection provisions (BCR), the EU-US Privacy Shield agreement or another approved method in accordance with the General Data Protection Regulation ensure the level of data processing by third parties.

Are cookies used on helkamavelox.fi and what are they?

Helkama Velox uses cookies and other similar technologies, such as local storage of the browser. Cookies are small text files between the browser of the terminal device and the server. Cookies and other identifiers have a set validity period, after which the browser deletes the identifier. We use these technologies to implement operations, personalisation, analytics and targeting marketing.

Functional cookies and local storage are used, for example, for customer identification, login maintenance and shopping cart functions. For these functions, the use of cookies and local storage and accepting their use is mandatory. Functional cookies and local storage variables set by the server remain in the browser for 15 minutes to 24 months, unless they are separately deleted from the browser settings. Visiting the site sets cookies and local storage variables again when the browser allows it.

We use Google Analytics, Google Tag Manager and Google AdWords  for analytics related to the use of our website and sales. The data sent to Google is anonymised. Read more about data processing by Google Analytics.

In addition to the privacy features of account management, you can opt out of the tags used to target marketing by enabling the browser’s Do Not Track feature and setting the browser to reject third-party cookies.

Amendments to the Privacy statement

We reserve the right to change the privacy statement due to the development of the services and changes in legislation. Significant changes to the privacy statement will be notified to registered customers in connection with the update of the terms and conditions.